Monday, August 25, 2025

Triple-I Blog | Survey: Homeowners See Value of Aerial Imagery for Insurers; Education Key to Comfort Levels

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Triple-I Blog | Survey: Homeowners See Value of Aerial Imagery for Insurers; Education Key to Comfort Levels

Amongst owners surveyed by the Insurance coverage Analysis Council (IRC), 88 % acknowledge that aerial imagery is a useful device for insurers.

Almost all respondents stated they acknowledge the worth of utilizing satellite tv for pc, drone, and plane pictures for early downside detection, claims processing, and hazard identification earlier than expensive harm happens. Most additionally stated they consider aerial imaging can result in fairer pricing.

Key findings:

  • 9 out of 10 respondents stated they see no less than one profit from aerial imagery’s use in insurance coverage. Greater than half stated it results in fairer insurance coverage pricing.
  • Whereas 60 % have some consciousness that insurers use aerial imagery, 40 % know little or nothing about it.
  • When owners are aware of using aerial imagery for underwriting, they’re practically twice as prone to suppose it makes insurance coverage pricing fairer.
  • Owners fear extra about accuracy than privateness within the context of aerial imagery. Accuracy emerges as the highest particular person concern, with 31 % citing it as their largest fear, in comparison with 24 % who cite privateness as their main concern.

Training and transparency are key to acceptance of this expertise, the survey discovered.  Owners who had been already aware of aerial imagery functions had been discovered to point out persistently larger confidence ranges, larger profit recognition, and extra optimistic sentiment throughout all insurance coverage makes use of. Youthful owners additionally demonstrated larger acceptance and better confidence within the expertise’s accuracy.

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“Shoppers see worth in aerial imagery after they perceive the way it’s utilized in insurance coverage,” stated IRC President Pat Schmid. “Efforts to extend transparency and shopper data can bridge the boldness hole, enhance buyer belief, and assist owners understand the advantages of sooner claims, fairer pricing, and higher danger prevention.”

The IRC, like Triple-I, is an affiliate of The Institutes.

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